Mark Matsumoto,
VP Global Programs

Mark Matsumoto is the Director of CBEC ASIA an organization dedicated to demystifying the cross-border e-commerce process to offer U.S. companies a one-stop solution to successfully launch and start selling their products online in China and S.E. Asia. The CBEC Asia initiative began in 2017 and has developed linkages with leading e-marketplaces in Asia including Alibaba.com, Kaola.com, JD.com, Shopee, and leading O2O retailers in the ASEAN. 

Mr. Matsumoto was previously the founding member of the California Education and Training Export Consortium (ETEC), a leading exporter of student recruitment and training services in Asia and the Middle East.  Under Mr. Matsumoto’s leadership the organization was awarded the Presidential E-Award for Export Service by the U.S. Department of Commerce Secretary Gary Locke in 2011, and the Presidential E-Star Award for Export Service by the U.S. Department of Commerce Secretary Penny Pritzker in 2016.  

Mr. Matsumoto also founded and managed the trading company Network International Exports, Inc., an export trading company that helped pioneer the sale of the kitchen disposer and leading grocery and consumer products in Asia and the Middle East generating more than $100 million dollars in exports.

In 2014, Mr. Matsumoto co-authored the widely acclaimed book, Exporting in the Connected World in 2014. Matsumoto is also a past Chairman of the Southern California District Export Council.

More about the organization

Our Story

There are currently no organizations that specifically cater to the needs
of businesses looking to invest or expand into Cambodia. We strive to fulfill that gap.

Our Work

Connection, network, education, promotion are some of the activities we focus our efforts towards.

Our Ideas

We will also organize events and seminars to promote local business,
trade with Cambodia, Investment between Cambodia and the U.S.A. We will collaborate with other business organizations, including the U.S. Chamber of Commerce, various Asian chamber and business association, to expand our reach.